MARKETING & PROMOTIONS PLAN

We will promote this event extensively across multiple channels, ensuring massive visibility for sponsors:

  • Outdoor/Billboard Advertising – 200,000+ views across Perth hotspots

  • Radio Advertising – Reaching 10,000+ through local radio stations

  • Social Media Advertising – Targeted campaigns on Facebook, Instagram, TikTok

  • Print Media – Ads and feature articles in leading community newspapers and lifestyle magazines, reaching 50,000+ households and readers across the region

  • Website & Digital Presence – Dedicated event website and partner websites with sponsor branding, online registrations, event details, and media coverage; expected 40,000+ impressions

  • Community Network Outreach – Temples, cultural groups, and student organizations nationwide promoting directly to their members

  • Influencer Collaborations – Local South Asian creators and community leaders endorsing and promoting the event